Privacy Policy

Effective Date: June 8, 2026

Serenity Jewelry ("we," "our," or "us") respects your privacy and is committed to protecting the personal information you provide through our website, in-store interactions, and SMS communications. This Privacy Policy explains how we collect, use, disclose, and safeguard your information.

Information We Collect

We may collect the following types of information:

Personal Information

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Billing and shipping information

  • Purchase history

  • Information submitted through contact forms or financing applications

Automatically Collected Information

When you visit our website, we may collect:

  • IP address

  • Browser type

  • Device information

  • Website usage data

  • Cookies and similar tracking technologies

How We Use Your Information

We may use your information to:

  • Process and fulfill orders

  • Provide customer service

  • Respond to inquiries

  • Send order confirmations and shipping updates

  • Schedule appointments

  • Improve our website and services

  • Send promotional communications when you have opted in

  • Comply with legal obligations

SMS Communications

If you provide your mobile phone number and opt in to receive SMS messages, we may send:

  • Order updates

  • Appointment reminders

  • Customer service notifications

  • Promotional offers and discounts

  • Product announcements and event information

SMS Consent

By opting in to receive SMS messages, you consent to receive recurring automated and non-automated text messages from Serenity Jewelry. Consent is not a condition of purchase.

Message Frequency

Message frequency may vary based on your interactions with Serenity Jewelry.

Message and Data Rates

Message and data rates may apply according to your mobile carrier plan.

Opting Out

You may opt out of SMS communications at any time by replying:

STOP

You may receive a final confirmation message after opting out.

Help

For assistance, reply:

HELP

or contact us directly using the information below.

SMS Data Sharing Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

All categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Information Sharing

We do not sell, rent, or trade your personal information.

We may share information with:

  • Payment processors

  • Shipping providers

  • Website hosting providers

  • SMS service providers

  • Professional service providers assisting our business operations

  • Government authorities when required by law

These service providers are only permitted to use information as necessary to perform services on our behalf.

Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

Cookies and Tracking Technologies

Our website may use cookies and similar technologies to:

  • Improve website functionality

  • Analyze website traffic

  • Enhance user experience

  • Support marketing and advertising efforts

You may adjust your browser settings to refuse cookies; however, some website features may not function properly.

Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

Children's Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children.

Your Rights

Depending on your state of residence, you may have rights regarding access to, correction of, deletion of, or restriction of your personal information. To exercise these rights, please contact us.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page along with the revised effective date.

Contact Information

Serenity Jewelry
161 Main Street
Paterson, NJ 07505

Phone: 973-321-8369
Email: [email protected]

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